8 Best Popup Builders For Websites (WordPress & Wix)

If you are a small business owner, you probably know how crucial an online presence is. It is mandatory to learn as much as possible about popup builders that can help your small business grow. The proven fact that popups increase conversions since more people will click through popups than traditional forms and pages. They are easy to use, customize, and implement in simple steps.

Below we have presented the best and free popup builders for WordPress and Wix websites. But first, let’s start to understand what is popup creator?

What is a Popup Builder or Creator?

A popup builder is an online tool or software that allows website owners to create popup campaigns and place them onto their web pages. Popups have become an integral part of almost every website owner’s marketing strategy nowadays. Popup builders might be free and paid, but in anyhow, popups have many benefits. For example, you can push more sales, you can offer for a specific customer, and additionally, it saves your time a lot.

Popups are one of the best ways to capture a visitor’s attention and make them take action on your website. They allow you to promote special offers, time-limited sales, lead generation, and keeping the visitor on your website. By using the popups properly, following the best practices, you will get many benefits from it.

Best Free Popup Builder Plugins for WordPress

Many small businesses use WordPress as a Content Management System (CMS) due to its simplicity in managing websites. Popups are commonly implemented on websites by using plugins. The best way to implement a free popup on your website is to choose a plugin that is easy to manage and reliable.

1) Popup Maker – Popup for opt-ins, lead gen, & more

Popup Maker, one of the most highly rated and downloaded popup plugins for WordPress, includes features such as exit-intent, social sharing, and hot spot selection in addition to several other useful functions. They are offering both free & paid popup packages. The free version will still be enough for most small businesses. Therefore, if you are collecting leads through HubSpot or Mailchimp accounts, you can use the plugin’s native integration capabilities to connect them.

2) Popup Builder – Create highly converting, mobile-friendly marketing popups

Are you looking for easily customizable popups for your WordPress website? Popup Builder is a tool that allows you to add a contact, cart, and other types of popups to your WordPress website. This plugin is best suited for businesses utilizing the WooCommerce platform, as it offers specific options for these platforms. They both offer free and paid options.

3) Icegram WordPress Popup Plugin

Do you want to capture more leads or more subscriptions to your website? Icegram is a game-changing plugin for WordPress websites allowing you to customize the popup settings and style effortlessly. Creating a database for your leads/subscribers and sending them emails is very simple with this plugin. The free version has tons of features; for more powerful tools, you might want to upgrade to premium plans based on your budget.

4) HubSpot

It is not about just popups, being the best marketing tool ever. HubSpot provides a platform for creating forms, popups, email marketing lists, and other tools necessary for marketing and sales. The platform is free to use and can be installed on any website. HubSpot offers easy-to-use triggers for each website visitor, allowing for better targeting of the products or services being offered.

Best Popup Builders for Wix

Creating a website with ready templates is very fast. Wix allows the users to create a highly customized website only with drag and drop. So, if you have a Wix website and want to add popups without coding any line, here are the best free popup options for you.

1) Poptin: Smart Popups & Forms

For Wix users, creating embedded forms and popups is simple. Poptin’s free package allows up to 1,000 visitors per month to your small business website. If you are an entrepreneur, first-time building a website for your business, you will not have to pay anything. Poptin has default integration features with more than 50 marketing platforms including MailChimp, HubSpot, Zapier, and more.

2) Powr.io

Another powerful popup tool for Wix website owners is Powr.io. The tool offers registration and donation popups, sale or promotion popups, and subscription signup popups with various templates and features. Additionally, you can add more sections to your Wix website by installing additional plugins of Powr.io with a few clicks.

3) Popup Smart

Popup Smart is changing the way you are creating your popup strategy. Besides the page targeting or event triggers, you can show your popups based on new or returned visitors. Wix owners with a little bit of marketing background will find using this tool easy. The free version is available up to 5000 views, making it great for small businesses.

4) Wix Editor with Popup Wizard

Wix offers its customers a free popup builder for all of your popups, including lightboxes. The popup builder is included in your account, and it doesn’t require any extra fees. The Wix popup plugin supports several features and capabilities, but it’s still limited in some ways when compared to other third-party plugins or software.

Create Your Customized Popup Strategy

Popups are a powerful online tool for businesses seeking to increase conversions and sales. Right popup strategy will help you increase the conversion rate, collect more leads, push sales, decrease exit rate and increase spent time on the page. Here, we explained the best and free popup plugins for both WordPress and Wix websites. Creating popups with tools is easy, but building a smart popup strategy for your small business is not. Marganics is here to help build a proven popup strategy to grow your business with our proven popups. Contact us to create a popup strategy together!